20 years of direct diamond sourcing from SEEPZ, Mumbai. Every stone VVS1 clarity, D-E color, IGI certified, set in solid 14K gold. No exceptions.
StudsDirect was founded by a diamond industry veteran with over two decades of direct relationships at Mumbai's SEEPZ — the Special Economic Zone for Gems and Jewellery that processes the majority of the world's cut and polished diamonds.
Most online diamond retailers buy from brokers who aggregate inventory from dozens of manufacturers. That works for volume. It doesn't work for consistent, guaranteed quality at every carat weight. When you buy from a broker's pile, you get what's in the pile — and at 2ct+, that pile trends toward VS2 and SI1.
StudsDirect exists because our founder saw the gap: lab-grown diamond retailers selling wide quality ranges while marketing like they only sold the best. We decided to actually only sell the best. VVS1 clarity, D-E color, IGI certified — on every stone, at every size, with no exceptions.
By sourcing direct from the SEEPZ manufacturing floor and cutting out every intermediary, we control quality from the crystal stage through setting and shipping. That direct line is what makes the VVS1 guarantee possible.
VVS1 clarity, D-E color, IGI certified, 14K solid gold. That's not a premium option — it's the only option. Every stone, every size, every order.
No brokers, no aggregators, no middlemen adding margin. We source direct from SEEPZ manufacturers we've worked with for 20+ years and sell direct to you.
Every stone carries an IGI grading report — not our own assessment, not a house grade. Independent, verifiable certification you can look up yourself.
Our founder personally reviews stones before they ship. This is a small operation on purpose — the scale that lets the guarantee actually mean something.
Diamonds are grown and cut at our partner facilities in Mumbai's Special Economic Zone. We specify VVS1 clarity and D-E color at the crystal stage — not after the fact.
Every stone goes to the International Gemological Institute for independent grading. The IGI report documents the exact 4Cs, growth method, and assigns a laser-inscribed report number.
Stones are set in solid 14K gold settings by experienced craftsmen. No plating, no vermeil, no gold-filled shortcuts.
Every piece is personally inspected before packaging. The stone, setting, and IGI certificate ship together — direct to your door.
The Founders Circle is our equity program — the only one of its kind in the jewelry industry. Qualifying customers can earn a genuine equity stake in StudsDirect at the founder's discretion.
It's not a loyalty program. It's not a points system. It's real ownership in a company you helped build from the ground up. Because the people who support a brand early should own a piece of it.
DBA: Venice Interactive (New York)
Legal Entity: Venice Partners & Enterprises LLC
Contact: mark@studsdirect.com
Store: https://studsdirect.com